I just read an excellent post on 37Signals called “Urgency is poisonous”. For those already familiar with Covey’s quadrants, and my previous posting on the Time Management spreadsheet, the content contained in the post might not come as a surprise. The point being made is that urgency is not only dangerous, but unnecessary, and probably a figment of our own imaginations. Are things truly urgent as they seem?
Rather than summarize what I believe is an excellent post, I encourage you all to read it. And then think, how can this be applied to the 4HWW? Clearly, Tim Ferriss shares the opinion that nothing is truly urgent. And if it is, just outsource it.